We universally love a good story and are happy to invest in other people’s narratives
So what can a great story do for business?
- Sell anything
- Can support the brand over time and give the business sustainability
- Share a new idea
- Lead others
- Celebrate success
- And so much more…
When a story works, it will live in our hearts for ever. We become emotionally attached to the story and then connected. Connected to a brand, product, idea…
Customers now share these stories as a way of enhancing their image and what it says about them. Getting your story right is vital and creating a long term plan for development is crucial.
The great business leaders of our time were doing this long before any social media and Youtube were on the scene.
- Steve Jobs
- Richard Branson
They understood that connecting with the customer was as important as the product and service itself.
What is that magic ingredient that makes a story sing? Get noticed and have a life of its own.
I’m currently supporting the iOS Developers Academy in Naples, with a series of hands-on workshops. Facilitating app developers to create stories to support their App ideas and projects.
I want to run workshops with your business – regardless of size – and help you develop and shape your inspiring story.
How are you going to get noticed?